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Results 1 - 25 of 31 matches |
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Why the Mobile Web is Disappointing End-Users |
| By : Gomez |
Published Date: Mar 03, 2010 |
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The mobile web is growing at an unprecedented rate. According to The Nielsen Company web visitors using a mobile device increased from 42.5 million in July 2008 to 56.9 million in July 2009. Due to the increased adoption, faster networks and more capable mobile devices, businesses recognize substantial value and opportunity from the mobile web.
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Live Forrester Webcast with Stephen Powers on Tuesday 1/26 at 11am PT - Web 2.0 content management |
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Register for this live online webinar on 1/26 at 11am Pacific Time to hear Stephen Powers, Senior Analyst at Forrester, speak on how to achieve marketing success with Web 2.0 content management strategies. Learn how to increase returns on investment from the Web; be an agile marketer and respond quickly to changing market needs; optimize your online channel to increase revenue and leverage new Web 2.0-oriented content management solution to drive greater agility and enhanced results in your online channel.
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5 Secrets to Winning at Direct Marketing |
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How do you stand out from the rest of the pack, while trying to spend less and deliver better results? This paper examines 5 secrets to one overlooked media that is paying big dividends for organizations in a range of industries.
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Email Compliance & Best Practices for Healthcare |
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How to Keep Compliant, Avoid Mistakes, and Manage a Healthy Member List.
Net Atlantic's whitepaper, "Email Compliance & Best Practices for Healthcare" helps healthcare providers and healthcare product and service vendors understand email communications compliance issues. It illustrates how CAN-SPAM forms the foundation of compliance, and also explains why healthcare organizations have to go beyond CAN-SPAM to sustain a truly effective email communications strategy. Healthcare users of email for communications should know how to use these best practices before building their email campaigns.
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How Sales Go Up When You Stop Selling |
| By : GoldMail |
Published Date: Aug 27, 2009 |
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There are three key challenges every sales organization needs to overcome.
. People resist being sold to
. They hide from you behind voice mail and email
. No personal connection can be established
This paper will review all three challenges and provide key case studies for how real world sales teams overcame this resistance to increase revenue without chasing buyers.
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How to Attract & Retain Customers with Content |
| By : Junta42 |
Published Date: Aug 20, 2009 |
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This Junta42 whitepaper shows you how to develop a content marketing strategy that positions your company as the expert. Learn how to create and distribute valuable content that will add to your bottom line, and turn prospects into loyal customers.
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Three Steps to Developing Effective Calls to Action |
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With competition growing for your prospects’ attention, it’s never been more important to create powerful messaging that builds a bridge between an issue that’s on their minds and your company’s solution or service. This white paper outlines three steps for creating relevant messages and effective calls to action.
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4 Reasons You Need a B2B Specific Email Solution |
| By : Pardot |
Published Date: Apr 29, 2009 |
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B2B marketers have specific needs when it comes to email campaigns. Learn how implementing an email system designed for B2B can bring together all of your lead generation efforts to create an integrated campaign with automated messaging personalized from your sales reps, CRM syncing and triggered nurturing emails.
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8 Quick Steps to Double B2B Conversions |
| By : Pardot |
Published Date: Apr 29, 2009 |
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You've laid the groundwork and attracted the visitors, now conversion is key. As a B2B marketer, you typically have a very limited window to prove your value proposition. Learn eight simple techniques, including progressive profiling, form validation and multivariate testing, that will help you fine tune your landing pages and increase conversion rates.
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Join the Content Marketing Revolution: 20 Essential Tips |
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What is content marketing? It’s the art of understanding exactly what your customers need to know and the science of delivering it to them in a useful, compelling way. Learn the secrets for coming up with the right topics to engage readers, hiring and managing the best writers and putting content solutions together to earn trust and drive sales. These 20 savvy tips tell you how to implement a content marketing strategy to win the war of words on the web.
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Successfully extend CRM to your mobile workforce |
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Workforce mobilization has become a key competitive requirement for most organizations. However, enabling mobility is more than just providing laptops and mobile phones to users and sending them out into the field. It's about selecting the appropriate technologies and developing the right user experience.
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How to Drive Sales and Improve the User Experience Using Interactive Conversation |
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When your site offers a complex solution that requires high level customer engagement, it is often a challenge to keep customers’ attention enough to convey the value of your product. Download this paper to learn how to increase conversion rates, and reduce website abandonment by forging a personalized and emotional connection between your brand and consumers on your site.
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White Paper: Click to Call: Giving Voice to Online Transaction |
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Forrester Research identified click to call technology as one of the "Twelve Technologies That Will Transform Online Retail". Online buyers seek to move between phone and Internet channels in a single unbroken session, merging the best of both worlds: the immediacy and human touch of the phone, with the ease and convenience of the Internet. Read More.
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Win more customers with CRM in social media |
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Did you know that most Americans believe companies should have a presence in social media?* That means most of your customers and prospects expect you to be involved in social media, and will be more likely to do business with you if you are.
*Cone 2008 Business in Social Media Study
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Results 1 - 25 of 31 matches |
Sort Results By : Published Date | Title | Company name |
